I’ve recently read the book Influence: Science and Practice by Robert. B. Cialdini (Professor of Psychology at Arizona State University). In his research, Cialdini attempted to understand how humans make buying decisions.  The key premise of the book is that in a complex world where people are overloaded with information, people rely on generalizations when Read more about Cialdini’s Six Principles of Persuasion Applied to Diversity & Inclusion[…]